@article{oai:hannan-u.repo.nii.ac.jp:00000133,
 author = {平山弘 and ひらやまひろし},
 issue = {1},
 journal = {阪南論集. 社会科学編},
 month = {Nov},
 note = {P(論文)},
 pages = {17--34},
 title = {ザ・リッツ・カールトンにおける経験価値マーケティング},
 volume = {40},
 year = {2004}
}